Slide Coffee PH
“You don't need to figure out everything to start. You need systems, proven strategies, and the right support.”
When my sister and I decided to build Slide Coffee, people cautioned us that the specialty coffee industry in Metro Manila was too crowded. We had zero business background and no formal barista training.
Instead of giving up or spending our startup runway on paid agency campaigns, we rolled up our sleeves. We calibrated our own espresso machines, built relationships directly with coffee bean farmers and local equipment importers, and documented our honest day-to-day operations on social media.
Within just 3 months, our organic reels generated over 11 million views, attracting thousands of dedicated regular customers, commercial expansion invitations from premier shopping districts like Molito Alabang and SM Supermalls, and brand sponsorships from national leaders like Cream Silk PH and GMA News Pera Paraan.